Amagi Announces Sixth Edition of FAST Conference in Partnership with AD Digital in São Paulo, Brazil

Amagi, a global leader in cloud-based SaaS technology for broadcast and streaming TV, has announced today that the 6th edition of the Amagi FAST Conference is scheduled to take place in São Paulo, Brazil, on March 5, 2024. This year marks the first edition of the event to arrive in Latin America and is in collaboration with AD Digital, an important integrator of technological solutions and services for the Brazilian Media and Entertainment market, and a valuable partner of Amagi in the region.

The conference is poised to be a key event for the major players in the Media & Entertainment (M&E) industry, bringing together the entire ecosystem, including publishers, platforms, agencies, brands, and content owners,to delve into the burgeoning realm of CTV-led FAST Channels.The event promises to offer unparalleled insights into the opportunities and challenges of the rapidly evolving FAST ecosystem in Latin America.

Attendees will benefit from a rich conference agenda covering:

• FAST in Latin America: Opportunities and Challenges
• CTV Advertising
• Building a Scalable Business in FAST
• Can FAST be a Monetization Complement to Current Subscription-Based Models?
• The Future of FAST 
  
  Event schedule:
• Date: March 5, 2024
• Time: 8:30am - 6:00pm
• Venue: Hotel Renaissance - Alameda Santos, 2233

Speakers include senior executives from companies such as Globo, Samsung TV Plus, UOL, Tastemade, Google TV, Claro, SBT, Magnite, among others.

"We are excited to introduce the AmagiFAST Conference to Latin America in collaboration with AD Digital. As FAST continues to emerge as a global phenomenon, Amagi is at the forefront as a category leader in this dynamic space,” said Ronaldo Dias, Sales Director-Hispanic Americas, Amagi. “Our aim is to bring significant value to local content creators and publishers by providing them with the tools and opportunities to thrive in the fast-growing FAST ecosystem. Together with AD Digital, we are committed to empowering the region's media industry and facilitating the exchange of knowledge and innovation."

"What we are witnessing now is a movement of the Brazilian streaming market towards FAST. Since teaming up with Amagi in 2022, our understanding of the future potential of this business model has significantly improved.This is what we would like to explore in FAST Conference São Paulo," commented Daniela Souza, CGO of AD Digital. "It will be an opportunity to unite our value chain as a whole, end-to-end, in a very rich discussion for everyone, strengthening collaboration so that our entire ecosystem benefits from this process. We are very excited about this event."

"I am especially excited about the opportunity to share valuable insights about the future of the FAST ecosystem during the event," added Vanessa Delgado, Head of FAST/Adtech at AD Digital. "FAST Conference will be a crucial platform for discussing emerging trends and best practices in the industry, bringing together leaders and innovators to further drive growth and innovation in Brazil and Latin America."

Limited spaces are available for this exclusive event, so interested participants are encouraged to register promptly to secure their spot. Registration is now open at https://www.amagi.com/landing/fast-sao-paulo