Create, optimize, and package CTV ad inventory at scale.

The growing CTV ad market offers great potential for content owners, but success requires a robust solution to deliver the right ads at the best price. Amagi’s solutions help optimize ad breaks and connect with buyers in real-time. Using Amagi THUNDERSTORM and ADS PLUS, content owners can maximize fill rates, enhance inventory value, improve operational efficiency, and elevate the user experience.

Key Benefits

Advanced monetization capabilities

Maximize revenue by enabling advertisers to compete in a unified auction, not static waterfalls.

Amagi’s suite integration enhances contextual packaging, boosting CPMs and fill rates.

Amagi ADS PLUS uses real-time programmatic connections to drive demand and increase fill rates.

Streamlined technology and relationships

Amagi offers an end-to-end solution for content creation, distribution, and monetization, with a dedicated team focused on your success.

Gain a unified view across sales channels and leverage insights from the Amagi ADS PLUS marketplace to optimize demand partners.

Better user and ad experience

Gain granular control over ad break length, placement, and frequency with Amagi’s integrated solution.

Manage ad frequency within each pod and quickly deploy innovative non-linear ad formats across direct and programmatic channels with unified scheduling control.

Monetization Products

1. Amagi Thunderstorm

Amagi THUNDERSTORM offers complete dynamic ad insertion (DAI)-as-a-service for linear, live, and VOD channels, supported by OTT platform, player, and device partnerships across the ad tech ecosystem.

2. Amagi ADS PLUS

Amagi ADS PLUS connects you in real-time to thousands of top advertisers, offering the tools and services needed to maximize the value of your CTV inventory.

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Ingest Features

Get maximum ROI from your live, linear & VOD libraries
Storrage & Archival

For asset storage, get optimized cloud storage and redundancy with AWS or Google Cloud, without any client intervention.

Storrage & Archival

For asset storage, get optimized cloud storage and redundancy with AWS or Google Cloud, without any client intervention.

Storrage & Archival

For asset storage, get optimized cloud storage and redundancy with AWS or Google Cloud, without any client intervention.

Playout Features

Maximize ROI from your live, linear, and VOD libraries

Extensive ad support

Non-linear ad formats, automatic ad detections, Dynamic Brand Insertions (DBI), and contextual video advertising

Extensive ad support

Non-linear ad formats, automatic ad detections, Dynamic Brand Insertions (DBI), and contextual video advertising

Extensive ad support

Non-linear ad formats, automatic ad detections, Dynamic Brand Insertions (DBI), and contextual video advertising

Extensive ad support

Non-linear ad formats, automatic ad detections, Dynamic Brand Insertions (DBI), and contextual video advertising

Extensive ad support

Non-linear ad formats, automatic ad detections, Dynamic Brand Insertions (DBI), and contextual video advertising

Extensive ad support

Non-linear ad formats, automatic ad detections, Dynamic Brand Insertions (DBI), and contextual video advertising

Extensive ad support

Non-linear ad formats, automatic ad detections, Dynamic Brand Insertions (DBI), and contextual video advertising

Extensive ad support

Non-linear ad formats, automatic ad detections, Dynamic Brand Insertions (DBI), and contextual video advertising


Awards & Accolades

We win when our clients win
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NAB Product of the Year Awards 2024

Asset Management, Automation and Playout - Amagi DYNAMIC

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Technology & Engineering Emmy Awards 2024

Pioneering Development of Manifest-based Playout for FAST (Free Ad-supported Streaming Television)

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Global AWS Partner Awards 2023

ISV Partners of the Year APJ

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Global AWS Partner Awards 2023

Industry Partner of the Year – Media and Entertainment

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IDC MarketScape 2023

Leader in Worldwide Media and Entertainment

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NAB Product of the Year Awards 2023

Asset Management, Automation and Playout - Amagi NOW

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SaaSBoomi Awards 2022

Vertical SaaS Startup of the Year

Content-Innovation

Content Innovation Awards 2022

Distribution Innovation - Amagi CONNECT

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CSI Awards 2022

Best AdTech technology or solution

Stratus-Award

Stratus Awards for Cloud Computing 2022

Top Organizations - Cloud Company

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2022 Streaming Media 50

The 50 Tech Companies That Matter Most in Online Video

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SIIA CODiE Awards 2022

Business Technology Leadership Award

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BW Unicorn Summit & Awards 2022

Most Innovative Product or Service

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SaaS Awards 2022

Best SaaS Product for Media & Publishing

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International Business Awards® 2022

Bronze Stevie® Award - Business Technology Solutions

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International Business Awards® 2022

Gold Stevie® Award - Content & Content Technology Solutions

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International Business Awards® 2022

Gold Stevie® Award - Management Categories

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Fast Company’s Most Innovative Companies 2022

The 10 most innovative companies in video

Big-award

BIG Innovation Award 2022


testimonial-ryan-currier
Amagi was very supportive during the launch of Pac-12 Insider and we continue to be impressed with the results.
Ryan Currier - Pac-12 Networks
Pac-12-Network