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Contact UsINDUSTRY REPORTSAmagi FAST Report #14: Navigating the Emerging Distribution LandscapeJanuary 30, 2025Read More
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Contact UsNewsroomAmagi and Olyzon Announce Collaboration to Facilitate the Delivery of Innovative Advertising Campaigns on CTVMarch 20, 2025Read More
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Solutions
Who We Serve
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Products
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Resources
INDUSTRY REPORTSAmagi FAST Report #14: Navigating the Emerging Distribution LandscapeJanuary 30, 2025Read More
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Company
NewsroomAmagi and Olyzon Announce Collaboration to Facilitate the Delivery of Innovative Advertising Campaigns on CTVMarch 20, 2025Read More
Industry Report
Amagi FAST Report #14
Navigating the Emerging Distribution Landscape: Unified Distribution Strategies for Content Providers
Key takeaways from the report:
- Global Hours of Viewing (HOV) and ad impressions saw a year-over-year growth of 95% and 65%, respectively
- The Entertainment genre grew over 100%, making it a top investment choice — showcasing both significant scale and a strong growth rate. It also represented 42% of all new channel launches.
- The U.S. & Canada accounted for 50% of the new channel launches — continuing their dominance in FAST
A peek into our survey consumer survey:
- 65% of consumers find the streaming landscape confusing
- 75% reported they would be more likely to spend time on a video service if it included both free, paid, and ad options
